https://unfairdistribution.com/blog/ Essays on distribution, AI, and the fight to reach the buyer. en Sat, 26 Sep 2026 00:00:00 +0000 https://unfairdistribution.com/blog/the-next-app-store-is-a-conversation/ https://unfairdistribution.com/blog/the-next-app-store-is-a-conversation/ Sat, 26 Sep 2026 00:00:00 +0000 Your competitor might reach the customer inside Claude before they visit your website. Why I’m treating its plugin directory as a distribution opportunity.